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Small Business Marketing

Category Archives for Video Marketing


How to Drop an Email Bomb On Your Prospects and Clients

Anyone in sales, especially those who sell B2B (business to business), knows how difficult it can be to get past gatekeepers, get the attention of decision makers, and in general break through all the noise that your prospects will be dealing with on a daily basis. That’s why, when I first encountered the tool that […]

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How to Make a Professional Video with a Webcam and USB Microphone

If you own a local business, you probably know that you should be producing video content to help promote your business online.  Despite the fact that you know this, you probably aren’t doing it, because you’re intimidated by the thought of trying to make a video that represents your business in a professional manner. You […]

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YouTube launches creator studio

If you’re a regular YouTube user and you’ve logged in to your account recently, chances are you noticed that when you clicked on your profile in the upper right-hand corner of your browser there is now a button that appears that says “creator studio”. When you click on it, it takes you to a new […]

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Four Types of Microphones To Use For Your Marketing Videos

As any video expert will tell you, the difference between a high-quality video and a poor or average quality video has a lot less to do with the picture quality and a lot more to do with the audio quality.  With that in mind, today I’m going to suggest four types of microphones to use […]

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5 Common YouTube Mistakes

As video marketing becomes more and more prevalent, many business owners are uploading videos to YouTube and using them to help educate their customers and generate know, like, and trust.  This is a very good thing, but it also means there are a lot of YouTube newbies out there who are making some mistakes that […]

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YouTube Now Lets Users Add Three Second Intro to Videos

YouTube announced on April 30th that it will now allow users to add three-second intros to their videos on YouTube to help brand their business.  I think this is great news and I’m very excited to start using the new feature.  The question is, what should you put in your intro?  Should you only have […]

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