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Small Business Marketing

Using Landing Pages to Generate Leads: Small Business Marketing Minute Episode 85

[svp]http://www.youtube.com/watch?v=TrrWbgujZQI[/svp] http://www.redpointmarketingconsultants.com/marketingminute

Landing pages are one-page websites that serve a very specific purpose–getting visitors to that page to take some type of action that identifies them to you in some way, shape or form so that you can beging marketing to them. If you’re doing any form of online advertising, landing pages are a must, but they can also be used with off-line advertising to help track results. Today, I talk about how to integrate landing pages into your marketing strategy, and recommend two tools–unbounce.com and leadpages.com–to help you create good landing pages.


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