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Small Business Marketing
Kathy Knowles

Kathy Knowles on How to Create More Purpose, Profit, and Possibilities in Your Business

My guest for episode 215 of the Small Business Marketing Minute podcast was Kathy Knowles, who is a human resources consultant and owner of Intuitive Strategies, a human resources firm. She is a speaker, trainer, and consultant who speaks on the seven-step system for creating more purpose, profit, and possibilities rather than running a business […]

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Small Business Insurance

Protect Your Small Business with These 6 Types of Insurance Coverage

The following guest post was contributed by Embroker, a San Francisco based business insurance firm. If you own and operate a small business, chances are you are focused on growth. You want to take your brand to the next level, whether that means expanding to new geographic locations or spreading the word to customers in […]

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BombBomb

How to Drop an Email Bomb On Your Prospects and Clients

Anyone in sales, especially those who sell B2B (business to business), knows how difficult it can be to get past gatekeepers, get the attention of decision makers, and in general break through all the noise that your prospects will be dealing with on a daily basis. That’s why, when I first encountered the tool that […]

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Stacey Brown Randall Discusses Referral Tactics for Local Business Owners

Most local small business owners know that getting word-of-mouth referrals from their customers is key to growing their business while keeping marketing costs as low as possible.  However, very few understand what they need to do to make those referrals more likely to happen. Luckily for them, Stacey Brown Randall has a proven system for […]

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Why Link Building Matters in Local SEO

The following is a guest blog post contributed by Ardor SEO, an SEO firm founded by Austrailian entrepreneur Kris Reid. The hair salon that did my hair uses the products from a certain reseller for nearly ten years. Shampoos, hairsprays, lotions, conditioners and colors are so good, that they even got their poster on the […]

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Google Introduces Google Posts for Small Businesses—What You Need to Know

For local small business owners who hate spending time posting content to all the various social media platforms out there and trying to figure out how to best leverage each one (which is pretty much 100% of you), I have some bad news. There is now yet another platform you must pay attention to and […]

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Network NRV Helps New River Valley Business Owners Get New Customers

I happen to think that local networking groups are one of the most effective ways for small businesses with a tight marketing budget to rapidly grow their customer base. It’s certainly been the experience for me, and if growing your business is a goal for you this year, I hope you will consider trying it […]

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Chatbots for Small Business Marketing

Unless you’ve had your head buried in the sand for the past year, you’ve probably at least heard the term “chatbot” thrown around.  You may even have experienced a chatbot as a consumer, or perhaps even experimented with using one yourself in your business. Right now, chatbots are something of a “hot topic” in marketing […]

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Matt Sharp Explains How Causely Helps Businesses Generate Social Media Referrals While Giving Back

Matt Sharp is the co-founder and president of Causely, a tool that helps local brick-and-mortar businesses generate social media referrals while at the same time supporting some really great non-profit organizations.  He recently was my guest on the Small Business Marketing Minute podcast to explain how the tool works and what benefits businesses get from […]

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How to Make a Professional Video with a Webcam and USB Microphone

If you own a local business, you probably know that you should be producing video content to help promote your business online.  Despite the fact that you know this, you probably aren’t doing it, because you’re intimidated by the thought of trying to make a video that represents your business in a professional manner. You […]

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